fortó

Welcome to Fortó — our little vintage studio in the heart of Reykjavík, on Hverfisgata 50. I founded Fortó in 2024 with a simple idea: to create a space where everyone can find something they love. Whether you’re searching for a timeless designer piece, a cozy everyday find, or something that reminds you of your grandma’s closet (in the best way), there’s a bit of everything here.

At Fortó, we believe good style shouldn’t depend on your budget. That’s why we mix curated designer gems with more affordable vintage treasures — all chosen with care, quality, and personality in mind.

Though we focus mainly on womenswear, we also carry pieces for men and anyone who loves expressing themselves through unique, one-of-a-kind clothing. More than a shop, Fortó is about celebrating individuality, nostalgia, and the stories that live in every garment.